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ROAS Calculator — Return on Ad Spend
Is your ad spend paying off? Enter your revenue and ad spend to calculate ROAS, or flip to reverse mode to find the revenue you need to hit a target ROAS.
Industry ROAS Benchmarks
| Vertical | Average ROAS | Source |
|---|---|---|
| E-commerce | 4x | Industry average 2025 |
| SaaS | 5x | Industry average 2025 |
| Lead Gen | 3x | Industry average 2025 |
| Local Services | 2.5x | Industry average 2025 |
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